Missile Baits Names Ryan Escutia as New Director of Sales

Salem, VA – September 22, 2025 – Missile Baits, a leading innovator in bass fishing tackle, is proud to announce the hiring of Ryan Escutia as its new Director of Sales. Escutia will spearhead sales strategy, dealer relationships, and growth initiatives to further solidify Missile Baits’ position as one of the most trusted brands in the fishing industry.

Escutia brings a proven track record of leadership and sales growth in the fishing and outdoor recreation space. With years of experience building strong customer partnerships and delivering results, he is well-positioned to expand Missile Baits’ reach across domestic and international markets.

“We are thrilled to welcome Ryan to the Missile Baits team,” said John Crews, President of Missile Baits. “His passion for bass fishing, combined with his professional sales expertise, makes him a perfect fit to lead our sales efforts. As we continue to grow, Ryan’s leadership will help us better serve our retail partners and anglers everywhere.”

In his new role, Escutia will focus on strengthening distribution channels, supporting retail and wholesale partners, and driving new opportunities for product expansion. His appointment underscores Missile Baits’ commitment to building strong relationships and delivering high-quality, performance-driven baits to the fishing community.

“I’m honored to join Missile Baits at such an exciting time,” said Ryan Escutia. “The company has built an incredible reputation for innovation and quality, and I look forward to helping expand that reach and continuing to deliver products that anglers trust.”